Portfolio
Maryland Schools
Details
- Category
- Web Design
- Client
- Association of Independent Maryland & DC Schools
- Role
- Creative direction, design and project definition
Introduction
Worked directly with the client to design and develop strategies to advance their mission and objectives. For this particular project they wanted something unique. They had shown me several example sites but couldn't decide on a direction. Thus this vision comp helped them decide on one. Ultimately the design went in a different direction but this comp helped them choose a path to take.


Diving Equipment & Marketing
Details
- Category
- Web Design
- URL
- http://dema.org
- Client
- The Diving Equipment & Marketing Association
- Role
- Creative direction, design and exploratio
Introduction
For this project the client was looking for a "Diving" look that was unique and fun. After many hours of meetings with the client we decided to explore an underwater theme. It worked out brilliantly! I incorporated the parallax effect to help give the page depth and used the depth gauge to simulate descending down.


ASID Nebraska
Details
- Category
- Web Design
- URL
- N/A
- Client
- NE/IA Chapter of ASID
- Role
- Creative direction, design and exploration
Introduction
NE/IA chapter of ASID wanted a very designer based site. Something that highlighted the design element, something an interior designer could relate to. Upon reviewing their priorities it was apparent that they wanted a way to showcase their members work. I created a jQuery slider that helped enhance that focus. I also created an accordion of information to the left of the slider that allowed them to list the secondary priorities without taking away from their main call to action. Since this design was completed, ASID's national office told NE/IA they had to take down their site and move into a "template" which is what is displayed on their site today.



Arizona Psychology
Details
- Category
- Web Design
- Client
- Arizona Psychological Association
- Role
- Creative Direction
Introduction
This project initially started with me meeting with the client but the design work was passed on to one of my up and coming designer. My role for this project was focused on creative direction and helping the designer with aesthetics. I reviewed all the wireframes, vision comps and final renderings.
For this site I instructed the designer to do a lot of upfront research. The client had expressed they wanted something very "South West but not too desert". Not being from Arizona we assumed it was all desert so we researched samples sites before presenting our ideas. I instructed the designer on many of the subtle points of the design including the overall look and feel and functionality. The result was fantastic and the client loved it!


Fairfax Bar
Details
- Category
- Web Design
- Client
- Fairfax Bar Association
- Role
- Creative Direction
Introduction
Fairfax County Bar wanted something that felt professional and modern. My role for this project was focused on creative direction and helping the designer with aesthetics. I reviewed all the wireframes, vision comps and final renderings.


Kansas Bankers
Details
- Category
- Web Design
- Client
- Kansas Bankers Association
- Role
- Creative direction, design and exploration
Introduction
For this project Kansas Bankers expressed interest in creating a site that "Didn't look like a Banker's site". So, I did just that. I utilized their color pallet and created a look that definitely doesn't look like your typical banker's site. Results were they loved it!



Memphis Bar
Details
- Category
- Web Design
- Client
- Memphis Bar Association
- Role
- Creative direction, design and exploration
Introduction
Memphis Bar was in dire need of a redesign. Their last site redesign was in 2004. During the exploration phase of the peoject they told me they wanted a way to include their very active twitter account. Unlike most Bar Associations, Memphis has a very active social community. They wanted ways to pull in several Twitter lists and a way to prominently display their events. They were very happy with the ends results.


New York Pharmacists
Details
- Category
- Web Design
- Client
- New York State Council of Health-System Pharmacists
- Role
- Creative direction, design and exploration
Introduction
This particular client had several priorities and goals they wanted their site to achieve. As many designers can tell you that's one of the most challenging things to do, and to do well. In order to get all the information they wanted on a single page I had to create sections that would target their priorities and in the right order. The page is a little intense but has helped them grow their annual revenue by 5% since launching the site. I'll take that as a successful design!


Society for Design Administration
Details
- Category
- Web Design
- Client
- Society for Design Administration
- Role
- Creative direction, design and exploration
Introduction
This client came to us and wanted something bold and designer like. It just so happened that I had a throwback design a previous client turned down that I knew would be the perfect match for this project. I pitched the idea and they loved it. After a few tweaks we had a done deal. I especially love the bold contrasts with the reds and blacks. A very bold and color site indeed!


Apartment Search
Details
- Category
- Web Design
- Client
- ApartmentSearch.com
- Role
- Lead design and exploration, Usability, UXUI
Introduction
ApartmentSearch.com was a wonderful experience. It was a real chance to get to work on a huge traffic site. AS.com as we called it had over 500 visitors a month and generated in the millions of dollars a year. Below are just some of the hundreds of pages I worked on along side other internal departments such as Engineering, Marketing and Senior Management.




Telfund
Details
- URL
- N/A
- Client
- Telfund
- Category
- Web Design
- Role
- Creative direction, design and exploration
Introduction
Telfund was a personal project I did for a friend. They were looking for a very marketing, flashy style site - specifically one that would attract and target their demographics. They have since gone they way of the Dodo bird but it was a fund project nonetheless!



Cort Events
Details
- Category
- Web Design
- Client
- CORT Events
- Role
- Creative direction, design and exploration
Introduction
During my tenure at CORT I was fortunate enough to work on a business unit that CORT was trying to revamp. I was asked to create a mood that made renting event furniture "sexy". This projct was a ground up redesign. I did hundreds of mocks for this site and below are just some of the highlights. This was a great project to work on and CORT was so happy with the outcome that they flew us to Dallas to thank us.






Telfund Logo
Details
- Category
- Logo Design
- URL
- N/A
- Client
- Telfund
- Role
- Creative direction, design and exploration
Introduction
In addition to Telfund's website I was also comissioned to create their logo. During this period they were still picking a name so we went through many mock-ups playing with names and ideas.

Independent Insurance Agents of Houston
Details
- Category
- Logo Design
- URL
- N/A
- Client
- Independent Insurance Agents of Houston
- Role
- Creative direction, design and exploration
Introduction
This was my first logo project to work on at Affiniscape. The client eventually settled on another design created by one of my designers under my direction, but I found these to be some of my favorite.


Long Island Real Estate
Details
- Category
- Logo Design
- URL
- N/A
- Client
- MLS Long Island
- Role
- Creative direction, design and exploration
Introduction
This was a full branding project. We completely rebranded MLSLI from the ground up. Not very often do you get to completely redo a well-established company and have such willing participants. I lead all the the design concepts then passed the revisions and flushing out to the other designers. I created the style guide template, stationary and signage framework too.





CORT Interactive
Details
- Category
- Interactive
- URL
- N/A
- Client
- CORT Furniture
- Role
- Lead Design and exploration
Introduction
These are some of the interactive media I did for CORT including exploration and "for fun" mock-ups.
Telfund Interactive
Details
- Category
- Interactive
- URL
- N/A
- Client
- Telfund International
- Role
- Lead Design and exploration
Introduction
These are some of the interactive media I did for Telfund. Below are the screen shots and actual ads that ran in Asia and Philippines.
Note that the Ad server requirements were very strict and the ads had to be within a limited KB size and be .gif format






MLSLI Interactive
Details
- Category
- Interactive
- URL
- N/A
- Client
- CORT Furniture
- Role
- Lead Design and exploration
Introduction
These are some of the interactive media I did for MLS LI. Below are the screen shots of the ads.




Cort Marketing
Details
- Category
- Print Design
- URL
- N/A
- Client
- CORT Furniture
- Role
- Lead Design and exploration
Introduction
One of the many brochures I created.

Affiniscape Marketing
Details
- Category
- Print Design
- URL
- N/A
- Client
- Affiniscape
- Role
- Creative direction, design and exploration
Introduction
Just recently have I've been asked to start creating design collateral for Affiniscape. The materials below consist of PowerPoint templates, posters and traditional marketing collateral templates.



